Agency: Spark44
Client: JLR
How do you redesign a classic vehicle that has been on our roads for over 70 years and is a British cultural icon?
It’s an unenviable task, but Land Rover have delivered by producing a fabulous incarnation of the Defender, packed the latest tech and unsurpassed capability that will take the Defender name through generations to come.
Bunker was involved in helping to launch this stunning new car. It was the end of an era for a much-loved classic, but the dawn of an exciting new one for new generations of mudders.